Google Keyword Tool – Keywordize Blog

You have all the content well written, tags are well in place, right images have been used and everything seems to be in order but wondering why still the post is not getting enough exposure to the lord of search engines – Google! This happens when you have not used right keywords in your post that Google or any other search engine can catch and show it in the search results for the given keywords. Google Keyword Tool is your next step then to keywordize your blog. Continue reading “Google Keyword Tool – Keywordize Blog”

Improve WordPress site PageSpeed in Simple Steps

Site PageSpeed is one of the important factors for better traffic not only for SEO but for a better user engagement experience. Use the following quick and simple steps to improve WordPress site PageSpeed.

Working on using the right keywords is also important. Today, quality is most important than anything else. However, filling the gaps as much as possible to make your blog perfect will always help. Quality content can be built with using the right keywords that people are generally using to search information or which comes handy to them.

Install a Caching Plugin

The plugin W3 Total Cache caches and compresses files to reduce page download time. I have seen great improvements in the page load time in the Google’s PageSpeed Tool.

Modify your site’s .htaccess File

Login to your site’s file manager and edit .htaccess file (backup the file first!). Then copy the below code and paste in the top of the .htaccess file. This is to improve on Leverage Browser Caching PageSpeed factor.

##### EXPIRE CACHING - LEVERAGE BROWSER CACHING #####

# Enable expirations
ExpiresActive On

# Set default expire time
ExpiresDefault “access 2 week”

# Specify expire time by file type
ExpiresByType image/jpg “access 1 month”
ExpiresByType image/jpeg “access 1 month”
ExpiresByType image/gif “access 1 month”
ExpiresByType image/png “access 1 month”
ExpiresByType text/css “access 1 month”
ExpiresByType application/pdf “access 1 month”
ExpiresByType text/x-javascript “access 1 month”
ExpiresByType image/x-icon “access 1 month”

## END EXPIRE CACHING ##

Use Asynchronous Code for AdSense

I use WP Insert for inserting ads on the pages, it helps me manage the ads easily from time to time. Ensure that you are using Asynchronous AdSense Code.

To get the Asynchronous AdSense Code, goto your Google AdSense Account, My Ads then click on Get Code for the Ad of your choice. In the overlay popup, click the dropdown and select Asynchronous as shown below. Currently they are in BETA phase, but it works well on my website. Copy this code and paste it either in WP Insert or whatever plugin you use for AdSense or directly on the page as per your convenience.

asynchronous adsense configuration

Use Asynchronous Code for Social Plugins

Social plugins add a lot of overhead of Javascript and CSS contributing in more load time of the pages. Using asynchronous plugin like Async Social Sharing may help you reduce the overall load time of the page of your WordPress site.

To improve the PageSpeed for the factor Eliminate render-blocking JavaScript and CSS in above-the-fold content, you will need to ensure that the Javascript and CSS are not blocking the page load meaning the rendering of the page is not blocked while these asset files are loading. The solution to this is to move the JS and CSS files towards the footer of the page so that they load after above-the-fold content is loaded. Above-the-fold content means the content that is present in the viewport (which is not below the visible screen). I have added Footer Javascript Plugin for the same.

Compress Image with Smush.It Plugin

The images can be compressed without losing (visible) quality using the plugin like Smush.It. To smush already uploaded images, Go to Media >> Bulk Smush.it. It takes couple of mins depending upon number of images your site has in the media library but it compresses the images contributing in better PageSpeed.

Lazy Loading of Images

Lazy loading of images can significantly improve in user experience. It loads the images as they appear in the viewport. This means that the images which are not visible in the current screen are downloaded when the user scrolls down to that area of your page. You may use JQuery Image Lazy Load Plugin for this.

Minify CSS / JS

If you have any custom CSS or JS of your own, you can first minify using online tools then upload it to your WordPress site.

That’s all! Now check your site’s PageSpeed Insights and let me know if you got any improvement.

Interesting Links

First Google AdSense Cheque

Finally, the day has arrived when I received my First Google AdSense Cheque! Before we go to the amount I received, I would start with my blogging journey so far.

Passion

In 2007, I thought of running my own website which would have tips on everything. May it be buying a computer, mobile, television, resolving programming issues, finance, health and all possible domains where users typically look for tips. I wanted to have it like a tips hub (wow the name sounds cool, but that domain is already taken 😉 ) where users can just land up and find everything.

The Past Journey

So I began with a domain easytipsandtricks.com. I started putting content in flat files without using a CMS. All updates happened manually. I was still not aware of the terms like SEO, CMS, Page Rank, Monetisation, etc. It was a pure social service thought as I never had idea that I can actually make money online when doing the social service.

I later found out that there are various CMS available for free to maintain your website. Easytipsandtricks.com was then updated with a .Net CMS known as mojoportal. It had quite a lot of useful functionalities which reduce the burden of a webmaster including SEO. It was a good CMS with a limited support.

It went on for a couple of years and then in 2012 I decided to host Easytipsandtricks with WordPress. WordPress statistics say that over 18.9% of the top 10 million websites as of August 2013 on Internet are WordPress managed; which is a huge number and it is still counting! Why would not it be so popular. It is made in such a cool way that you can manage the content, the administration, migration, etc. so easily.

With the WordPress decision to host, it became so easy to update the website from anywhere. That was not enough; for every feature that I could think of was found in plugins like SEO, social plugin, contact forms, etc. There are hell lot of themes available to just install and activate! It made my life so easy without having to bother about the code and programming.

During this phase, I learned that one of a very common mistake I did was having a stop keyword in my domain name easytipsandtricks. It certainly matters for a new baby website that needs to compete with already doing well websites on the Internet.

So I came up with Tipscow as a new short domain name that is easy to remember and is quite unique.

Recommended Read:

Tipscow Journey

Tipscow.com was booked in February 2013 with WordPress as its CMS. Before this I had gained enough knowledge on SEO to at least target a few keywords. And it was pretty simple to migrate the content from older domain easytipsandtricks.com to the new domain Tipscow.com.

All these years I had earned only about 50 dollars in my Google AdSense account (that was approved mid September 2008).

Going forward with Tipscow as a domain name and applying various SEO techniques, curating content, backlinking, sharing, etc. My website started gaining popularity from March 2013. It added another 50 dollars in my account in just 6 months. Below are the spikes and curves of my earning.

From Sep 2008 to Jan 2013, my earnings were around $50. While from February 2013 to 23rd July 2013 it is $50. So what I earned in 6 months is equivalent to the earnings in 4.5 years! Refer the statistics below.

Webhosting Companies I Used and Prefer

I started with hosting on a local company in India. While it went good intially, I started facing problems later with their lack of proper support.

That’s when I decided to move to Godaddy. However, in a couple of months, I noticed that the site speed was not that good and that I was seeing reduced number of visitors. So, I started looking for another company and after reading their reviews and general user experience, 24×7 support, etc I concluded to host my website on Hostgator. I have all my domains registered with Godaddy while web hosting is with Hostgator. Hostgator’s service is so reliable. My website visitors increased that also helped me add to my AdSense earnings. They provided me an unlimited domains hosting in just one account with unlimited bandwidth and unlimited hosting space. I have also heard that Bluehost works on similar lines.

Recommended Read

Google AdSense Earnings till January 2013

Google AdSense Earning till January 2013
Google AdSense Earning till January 2013

Traffic Report from Feb 2013 to 23rd Jul 2013

Traffic Report Feb 2013 to 23rd Jul 2013
Traffic Report Feb 2013 to 23rd Jul 2013

Google AdSense Earnings from Feb 2013 to 23rd Jul 2013

Google AdSense Earning Feb 2013 till 23rd July 2013
Google AdSense Earning Feb 2013 till 23rd July 2013

First Google AdSense Cheque

First Google Cheque
First Google Cheque

Finally after the long time, I made earning of $102. Of course the earnings are not that fascinating but this is my first earning ever in my blogging area.

For better user experience and making your site search engine friendly, consider improving your site Page Speed. A faster loaded website is always preferred to others loading slow.